MA Kamel - Journal of Enterprise Information Management, 2023 - emerald.com
Purpose Big data analytics (BDA) plays a crucial role in understanding customer behavior through Customer Relationship Management (CRM), especially in a rapidly changing …
Purpose This paper aims to examine how the extant publication has related big data analytics (BDA) to supply chain planning (SCP). The paper presents a conceptual model …
E Al-Lozi, A Alfityani, A Alsmadi… - … Journal of Data and …, 2022 - growingscience.com
In the current era of information technology Big Data has gained significant importance in almost all the industries throughout the world. Big Data is now renowned for having the …
Purpose The study presents various barriers to adopt big data analytics (BDA) for sustainable manufacturing operations (SMOs) post-coronavirus disease (COVID-19) …
D Korayim, V Chotia, G Jain, S Hassan… - … Forecasting and Social …, 2024 - Elsevier
The present study is the first to examine the mediating effect of Organizational Innovation in explaining the mechanism of achieving Competitive Advantage by utilization of Big Data …
Purpose This study aims to evaluate the knowledge structure of knowledge management (KM) applications within small and medium enterprises (SMEs). In pursuit of excellence …
As with other technologies, decisions to adopt data analytics (DA) can create challenges, particularly for small and mid-size enterprises (SMEs), due to resource constraints. Our …
Purpose This paper aims to identify the antecedents' factors that positively and negatively influence the intention to use big data analytics (BDA) by future managers of companies …
Purpose This research aimed to analyze and prioritize the factors affecting sustainable marketing (SM) and sustainable operation (SO) of manufacturing small and medium-sized …