Strategic advertising in the aftermath of a corporate scandal
A Andina‐Díaz, J Campos, JL Jiménez… - The Manchester …, 2024 - Wiley Online Library
This paper contributes to the literature on how firms change their advertising strategies after
a corporate scandal by providing both a theoretical model and an empirical evaluation …
a corporate scandal by providing both a theoretical model and an empirical evaluation …
Meeting the European Union's Zero-Co2-Emissions Target for Cars in France
Abstract In April 2023, the European Commission issued a Directive to ban the sale after
2034 of new passenger cars that emit CO2. The Directive will have pervasive effects on …
2034 of new passenger cars that emit CO2. The Directive will have pervasive effects on …