Social media, saving the food & beverages business in the COVID-19 era?

R Rahmawati, S Hudayah… - Cogent Business & …, 2023 - Taylor & Francis
Covid-19 has caused an economic recession, including uncertainty over the food and
beverage sector. One of the layers of business that is vulnerable to pandemic attacks is …

Peran Media Sosial dan E-Commerce bagi UMKM dalam Meningkatkan Volume Penjualan

N Haeruddin, A Wahida… - … (Jurnal Ekonomi dan …, 2023 - stiealwashliyahsibolga.ac.id
Penelitian ini bertujuan untuk mengetahui dan menilai bagaimana peran Media Sosial dan
E-Commerce bagi UMKM dalam meningkatkan Volume Penjualan. Objek dari penelitian ini …

[PDF][PDF] Financial constraints of micro, small, and medium-sized enterprises (MSMEs) in the Indonesia creative industries

N Nareswari, ND Nurmasari, L Putranti - Journal of Economics, Business …, 2023 - core.ac.uk
The creative industry has a significant role in the economy. The existence of a creative
industry causes advanced innovations, increases job availability, and improves the value …

Law Enforcement Against Religious Blasphemy on Social Media in Indonesia

S Sarib, R Iqsandri… - The Easta Journal …, 2023 - esj.eastasouth-institute.com
This study looks into the complex legal environment surrounding blasphemy enforcement on
social media platforms in Indonesia, a country known for its wide range of religious and …

Marketing Innovation Based on Social Media to Drive MSME Growth during Ramadan: A Consumer Perspective Review

DD Damayanti, A Wahyudi… - Journal of …, 2024 - journal.literasisainsnusantara.com
The month of Ramadan often becomes a period where consumer consumption patterns and
shopping behaviors undergo significant changes. The development of technology and the …

The Impact of Online Business Marketing on Small and Medium-Sized Enterprise Performance (SMEs).

Z Chen, SA Samikon, AF Kharuddin… - Quality-Access to …, 2022 - search.ebscohost.com
Scientific research has recently focused on the impact of online firm marketing on economic,
social, and personality development. The importance of capturing and capitalizing on the …

The Effectiveness of Digital Marketing: A Case Study of One Bowl Soup MSMEs

L Lady, D Delfina, I Ng, F Quinn… - Journal of Business & …, 2023 - journal.ubm.ac.id
Digital marketing is a key factor in facing business competition in the current era. Effective
digital marketing strategy implementation could lead MSMEs to maximize the market …

How Can SMEs Integrate Intellectual Property Rights Into Social Media Marketing Strategies to Achieve Brand and Business Development?: Case Study of the …

P Yu, C Li, R Mahendran - Strengthening SME Performance Through …, 2023 - igi-global.com
In China, due to the rise of online literature and its derivative works, IP, which means
intellectual property, refers to literary works with strong economic exploitation potential and …

Understanding Digital Transformation: The Indonesian MSME Perspective

H Hamjen, VM Rumata, MP Damanik… - … of Research on …, 2023 - igi-global.com
Indonesia is one of the countries with significant digital potencies. The government issues
strategic programs to accelerate digital infrastructure, human resource development, and …

Online Marketing and Packaging Innovation to Increase Purchase Intention in MSMEs “GIG'S BATIK” Yogyakarta

A Nuvriasari, G Wicaksono… - Asian Journal of …, 2023 - journal.formosapublisher.org
The community service program was carried out at MSMEs Gig's Batik in Yogyakarta. The
purpose of this activity is to increase consumer buying interest in Gig's Batik so that it will …