CY Li, YC Ku - Information & Management, 2018 - Elsevier
By taking advantage of social networking capabilities, social commerce provides features that encourage customers to share their personal experiences. The popularity of online …
F Safara - Computational Economics, 2022 - Springer
The knowledge-based economy has drawn increasing attention recently, particularly in online shopping applications where all the transactions and consumer opinions are logged …
The electronic commerce is considered as a new concept, which is described as the process of product and service exchange in world-wide web, as well as, online information web. The …
Purchase prediction has an important role for decision-makers in e-commerce to improve consumer experience, provide personalised recommendations and increase revenue. Many …
S Chen, Z Xu, D Xu, X Gou - Expert Systems with Applications, 2024 - Elsevier
Customer purchase prediction is increasingly recognized as a crucial marketing strategy in B2C e-business, promising enhanced business profitability and customer satisfaction …
Online sales have been growing rapidly in recent years. With the growing competition, online retailers have been keen to increase the effectiveness of their e-commerce platforms …
Purpose This paper aims to provide a predictive framework of customer churn through six stages for accurate prediction and preventing customer churn in the field of business …
When clusters of electric vehicles charge simultaneously in urban areas, the capacity of the power network might not be adequate to accommodate the additional electricity demand …
Market basket analysis finds out customers' purchasing patterns by discovering important associations among the products which they place in their shopping baskets. It not only …