Digital marketing in SMEs via data-driven strategies: Reviewing the current state of research

JR Saura, D Palacios-Marqués… - Journal of Small …, 2023 - Taylor & Francis
The development of the Internet and the implementation of traditional marketing strategies
have given rise to the emergence of digital marketing strategies exploited both by SMEs and …

Knowledge management in small and medium enterprises: a systematic literature review, bibliometric analysis, and research agenda

E Ramos Cordeiro, FH Lermen, CM Mello… - Journal of Knowledge …, 2024 - emerald.com
Purpose Knowledge management effects on business performances are of great importance
for companies. Yet, they are still overlooked by current literature. Moreover, the use of …

[HTML][HTML] Relationships among knowledge-oriented leadership, customer knowledge management, innovation quality and firm performance in SMEs

P Chaithanapat, P Punnakitikashem, NCKK Oo… - Journal of Innovation & …, 2022 - Elsevier
Drawing upon the literature on knowledge management, leadership, and innovation, this
study investigates the possible associations among customer knowledge management …

[HTML][HTML] Dealing with knowledge hiding to improve innovation capabilities in the hotel industry: The unconventional role of knowledge-oriented leadership

MJ Donate, M González-Mohíno, FP Appio… - Journal of Business …, 2022 - Elsevier
The development of unconventional forms of innovation relies on information and
knowledge exchange and their subsequent integration. However, deceptive knowledge …

Role of big data capabilities in enhancing competitive advantage and performance in the hospitality sector: Knowledge-based dynamic capabilities view

JS Horng, CH Liu, SF Chou, TY Yu, DC Hu - Journal of Hospitality and …, 2022 - Elsevier
To address the unsolved problem of the mechanism underlying the effect of big data
analytics capabilities on competitive advantage and performance, this study combined …

[HTML][HTML] Open innovation: The missing link between synergetic effect of entrepreneurial orientation and knowledge management over product innovation performance

MA Ta'Amnha, IK Magableh, M Asad… - Journal of Open …, 2023 - Elsevier
Scholars stressed over the importance of entrepreneurial orientation and knowledge
management for promoting innovation in the enterprises. SMEs, especially in the developing …

Knowledge management in SMEs: a follow-up literature review

S Durst, IR Edvardsson, S Foli - Journal of Knowledge Management, 2023 - emerald.com
Purpose The purpose of this paper is to structure existing research on knowledge
management (KM) in small-and medium-sized enterprises (SMEs) to offer a comprehensive …

Nexus of strategic thinking, knowledge-oriented leadership, and employee creativity in higher education institutes

A Alzghoul, KM Algraibeh, K Khawaldeh… - International Journal …, 2023 - openaccessojs.com
Purpose: The aim of this study is to examine strategic thinking and knowledge-oriented
leadership influence employees' creativity in the setting of Jordanian private universities …

Can business model innovation help SMEs in the food and beverage industry to respond to crises? Findings from a Swiss brewery during COVID-19

E Bivona, M Cruz - British food journal, 2021 - emerald.com
Purpose The purpose of this paper is to show how different business model innovations
(BMIs) help small and medium-sized enterprises (SMEs) in the food and beverage industry …

Innovation speed and quality in higher education institutions: the role of knowledge management enablers and knowledge sharing process

A Iqbal - Journal of Knowledge Management, 2021 - emerald.com
Purpose Higher education institutions, particularly in developing countries, are striving for
superior innovation performance to cope with the challenges of contemporary educational …