A meta-analysis of relationships linking employee satisfaction to customer responses

SP Brown, SK Lam - Journal of retailing, 2008 - Elsevier
The authors report a meta-analysis of relationships linking employee job satisfaction to
customer satisfaction and perceived service quality in studies that correlate employee data …

[PDF][PDF] Perceived organizational factor, internal marketing and organizational commitment in university teachers

SA Lizote, CSR Alves, CC Cavalheiro - Revista Pensamento …, 2019 - redalyc.org
This examine the relationship between the organizational basis and the internal marketing
with the commitment of university teachers. On this account, we used the factorial analysis, a …

[PDF][PDF] The relations of organizational characteristics, customer-oriented behavior and service quality

C Mei-Liang, C Kuang-Jung - African Journal of Business …, 2010 - academicjournals.org
Competition in the financial services gradually grows. In order to improve the
competitiveness, more financial enterprises value issues relevant to the improvement of …

[HTML][HTML] Marketing interno e cultura organizacional: um estudo de caso em empresa de multi marcas

AK Pizzinatto, NK Pizzinatto, AC Giuliani… - RAM. Revista de …, 2020 - SciELO Brasil
RESUMO Não há planejamento que sobreviva, dentro das organizações, a um organismo
social sem espírito de equipe, iniciativa, ou atuando sem a definição de valores por seus …

[PDF][PDF] Déployer la qualité de service avec le personnel de front-office: la co-production revisitée

A Julien - 1ères Journées de Recherche en Marketing IRIS, IAE …, 2005 - researchgate.net
Cet article porte sur le comportement et les perceptions du personnel de contact dans la
coproduction des opérations de service. Il met en avant une définition élargie et multi …

Le pilotage des interfaces organisationnelles. Contribution à l'équilibration des processus d'intégration-différenciation des organisations

S Seghier - 2012 - theses.hal.science
L'interface organisationnelle demeure un objet peu étudié. La recherche se propose de
l'explorer et d'en comprendre les dynamiques. La première partie explicite les fondements …

Internal marketing and organizational culture: a case on multi brands company

AK Pizzinatto, NK Pizzinatto, AC Giuliani… - RAM. Revista de …, 2020 - SciELO Brasil
RESUMO Não há planejamento que sobreviva, dentro das organizações, a um organismo
social sem espírito de equipe, iniciativa, ou atuando sem a definição de valores por seus …

O Impacto do Marketing Interno e da Qualidade Total nos Recursos Humanos nas Empresas Familiares: Estudo de Caso

SCM Serrão - 2013 - search.proquest.com
O presente trabalho teve como objetivo principal avaliar o impacto do marketing interno e
da qualidade total nos recursos humanos nas empresas familiares. A compreensão do que …

[引用][C] 服务氛围对顾客知识获取影响路径的实证研究

张若勇, 刘新梅, 王海珍 - 科学学研究, 2008

[引用][C] 高科技企业领导风格对研发人员学习导向影响实证研究

于伟 - 科技管理研究, 2010