Artificial intelligence in business: State of the art and future research agenda

SMC Loureiro, J Guerreiro, I Tussyadiah - Journal of business research, 2021 - Elsevier
This study provides an overview of state-of-the-art research on Artificial Intelligence in the
business context and proposes an agenda for future research. First, by analyzing 404 …

[HTML][HTML] A review of AI (Artificial Intelligence) tools and customer experience in online fashion retail

R Pillarisetty, P Mishra - … Journal of E-Business Research (IJEBR), 2022 - igi-global.com
Artificial Intelligence tools and processes have hugely impacted the ecommerce industry
and the satisfaction of online customers. With technology largely pervading all facets of our …

Role and application of artificial intelligence in business analytics: a critical evaluation

P Kaushik - International Journal for Global Academic & …, 2022 - journals.icapsr.com
The commercial adoption of artificial intelligence in business analytics tools across multiple
industries is being driven by the rising volume and complexity of company data. Business …

The impact of artificial intelligence on the marketing practices of professional services firms

C Bezuidenhout, T Heffernan, R Abbas… - Journal of Marketing …, 2023 - Taylor & Francis
Artificial intelligence (AI) is rapidly evolving, influencing service industries and Professional
Services Firms (PSFs) embracing AI to improve margins. In this paper, we reveal how AI …

The usage of artificial intelligence in digital marketing: A review

A Hassan - Applications of Artificial Intelligence in Business …, 2021 - Springer
This study aims to investigate the correlation between Artificial Intelligence and digital
Marketing Business and to identify the most important applications of artificial Intelligence …

[PDF][PDF] Impact of artificial intelligence and machine learning on business operations

M Paliwal, M Patel, N Kandale… - Journal of Management …, 2021 - researchgate.net
The objective of the paper is to determine the impacts of Artificial intelligence, and a
machine learning on Business operations and to identify the impact by using a systematic …

Indian E-commerce consumer and their acceptance towards chatbots

D Chhikara, R Sharma… - Academy of Marketing …, 2022 - search.proquest.com
India is evolving at a fast pace in terms of technology and the consumer's behaviour towards
it. This study is focused around understanding the consumer behaviour towards chatbot, a …

O potencial da inteligência artificial para o desenvolvimento e competitividade das empresas: uma scoping review

B Rodrigues, A Andrade - Gestão e Desenvolvimento, 2021 - journals.ucp.pt
É impossível que a significativa evolução que a IA sofreu ao longo dos últimos anos passe,
atualmente, despercebida. Esta tecnologia está não só a impactar, por vezes …

Disrupsi Akuntansi, Fase Titik Lejit Kemajuan Bisnis Dan Perekonomian

SK Rahayu - Jurnal Riset Akuntansi Dan Keuangan, 2021 - ejournal.upi.edu
The Disruption phase is seen as a threat to the role of accounting in business and the
economy. It is feared that accountants, accountants and auditors will be replaced by …

[HTML][HTML] Examining the Present and Future Integrated role of Artificial intelligence in the business: A survey study on Corporate sector

AK Jumani - Journal of Computer and Communications, 2021 - scirp.org
In the fast-moving world, it is noticed that every industry is developing gradually, but recently
it is identified that the use of AI has become the talk of own. Therefore, this study is focused …