Smart sustainable cities (SSC) tend to utilise technology to promote themselves by involving
their citizens in urban development. Several cities around the world have adopted the “smart …

This study delves into the intricate dynamics of impulsive buying behavior within the realm of
e-commerce, specifically examining the influential factors of user interface design, sales …

The millennial generation is known as the sandwich generation, where they sometimes
experience various problems in making decisions, including purchasing goods or services …

Government websites are important for providing citizens access to vital public information.
However, many government websites are not well-designed, difficult to navigate, even out-of …

Impulsive buying is a well-established phenomenon in consumer behaviour, and
researchers and marketers have devoted considerable attention to it over the years. This …

The current research aimed at investigating the effects of social media marketing (SMM) on
online impulse buying (IB)(OIB) in light of website quality (WQ) serving as a moderator. A …

It is imperative to expand the concept of smart cities beyond merely focusing on technology
to include human, social, and environmental capital investing to develop smart sustainable …

The purpose of this research is to provide a model of the factors influencing consumers'
purchase decisions at the point of purchase using data-based theory. The research method …

Dunia mengalami keterbatasan dalam beraktivitas dikarenakan Virus Corona (Covid 19)
yang muncul pada akhir Tahun 2019 pertama kali di Cina. Sejak diterapkan kebijakan …