[HTML][HTML] Artificial intelligence (AI) applications for marketing: A literature-based study
Artificial Intelligence (AI) has vast potential in marketing. It aids in proliferating information
and data sources, improving software's data management capabilities, and designing …
and data sources, improving software's data management capabilities, and designing …
The role of digitalization in business and management: a systematic literature review
E Calderon-Monge, D Ribeiro-Soriano - Review of managerial science, 2024 - Springer
Digitalization is a powerful engine for economic growth in the world. In 2018, digitally
transformed firms represented 13.5 billion US dollars of global GDP and, towards the end of …
transformed firms represented 13.5 billion US dollars of global GDP and, towards the end of …
COVID-19 and hospitality 5.0: Redefining hospitality operations
The sudden outbreak of COVID-19 has severely affected the global hospitality industry. The
hygiene and cleanliness of hotels has become the focal point in the recovery plan during …
hygiene and cleanliness of hotels has become the focal point in the recovery plan during …
Artificial intelligence in marketing: A systematic literature review
S Chintalapati, SK Pandey - International Journal of Market …, 2022 - journals.sagepub.com
The digital transformation fostered by the increasing leverage of artificial intelligence (AI)
has been a critical influencing factor unleashing the next wave of enterprise business …
has been a critical influencing factor unleashing the next wave of enterprise business …
Artificial Intelligence and reduced SMEs' business risks. A dynamic capabilities analysis during the COVID-19 pandemic
N Drydakis - Information Systems Frontiers, 2022 - Springer
The study utilises the International Labor Organization's SMEs COVID-19 pandemic
business risks scale to determine whether Artificial Intelligence (AI) applications are …
business risks scale to determine whether Artificial Intelligence (AI) applications are …
Applied Artificial Intelligence and user satisfaction: Smartwatch usage for healthcare in Bangladesh during COVID-19
Abstract The evolution of Artificial Intelligence (AI) has revolutionized many aspects of
human life, including healthcare. Amidst the Covid-19 pandemic, AI-enabled smartwatches …
human life, including healthcare. Amidst the Covid-19 pandemic, AI-enabled smartwatches …
To understand the relationship between Machine learning and Artificial intelligence in large and diversified business organisations
In the modern era, Machine learning and Artificial intelligence remain the most remarkable
IT application, a technology that has seen unprecedented progress in recent decades. AI …
IT application, a technology that has seen unprecedented progress in recent decades. AI …
[PDF][PDF] Medical tourism: treatment, therapy & tourism
Globalization not only leads the trade and businesses across borders, countries and
continents, but also bring along the emergence and development of the concept of tourism …
continents, but also bring along the emergence and development of the concept of tourism …
Employing PLS-SEM Analysis to Examine the Mediation Role of Artificial Intelligence in Physician Experience. An Empirical Study of the Effect of the Medical …
A Jasri, S Aljasmi, A Aburayya - South Eastern European Journal of …, 2022 - seejph.com
Objective: The rapid advancements in the Internet of Things (IoT) have allowed end users to
enjoy restriction-free access to information. One of the notable developments in IoT is the …
enjoy restriction-free access to information. One of the notable developments in IoT is the …
Strategic impact of business intelligence: A review of literature
A Tripathi, T Bagga - 2020 - gnanaganga.inflibnet.ac.in
Review of literature is a very critical part of the research journey. The tenacity of this
research was to explain a step-by-step guide to expedite understanding by presenting the …
research was to explain a step-by-step guide to expedite understanding by presenting the …