Social media comprises communication websites that facilitate relationship forming between
users from diverse backgrounds, resulting in a rich social structure. User generated content …

The purpose of this study is to present a mapping literature review and a classification for
research articles regarding social media metrics and analytics in marketing. The review …

This study examines the predictive power of self-disclosed social media information on
borrowers' default in peer-to-peer (P2P) lending and identifies social deterrence as a new …

Although understanding the role of users' overall active behavior on a social networking site
(SNS) is of significant importance for both theory and practice, the complexity and difficulty …

The performance of prediction markets depends crucially on the quality of user contribution.
A social-media-based prediction market can utilize aspects of social effects to improve users' …

Although social commerce is an important trend in practice, relatively few research studies
have explored the impact of social commerce innovations launched within social networking …

Recent years have witnessed an unprecedented explosion in information technology that
enables dynamic diffusion of user-generated content in social networks. Online videos, in …

Since the seminal work by Hanson (2003), the Logarithmic Market Scoring Rule (LMSR) has
become the de facto market-maker mechanism for prediction markets. We suggest in this …

Social Media Analytics and Practical Applications: The Change to the Competition
Landscape provides a framework that allows you to understand and analyze the impact of …

This article studies the strategic network formation in a location-based social network. We
build an empirical model of social link creation that incorporates individual characteristics …