Purpose This paper employs bibliometric analysis to explore transformative trends and
emerging research patterns in the intersection of digital technology and tourism. The goal is …

Purpose Based on self-determination theory (SDT), this paper seeks to identify autonomous
motivations driving nostalgia-related cultural tourism among visitors to satisfy their craving to …

Attaching the “intangible cultural heritage”(ICH) label to heritage streets is an emerging
trend in China. The phenomenon remains unexplored in many countries rich in ICH …

Purpose This paper aims to explore the causal relationship of user-generated content (UGC)
on trust in UGC (TUGC), destination image (DI) and tourist visit intention (VI) guided by the …

Purpose Built upon customer engagement marketing theory and uses and gratification
theory, this study examines the link between individual social media marketing (SMM) …

Background As wine has become more than just a drink, exploring wine consumer studies
provides a better understanding of various factors that shape the wine industry. Therefore …

Purpose This study utilised Mehrabian and Russel's stimulus-organism-response (SOR)
model to investigate the inter-relationship between perceived social media information …

Over the past three decades, China has witnessed transformative changes in its society and
economy, necessitating a fresh perspective on social relations. Despite progress, research …

Ecotourism is a form of sustainable tourism that aims to preserve the natural environment
and wildlife while benefiting local communities. It is a responsible and ethical way of travel …

The past decade has seen the rapid proliferation of theory, literature, and research, in the
field of tourism disaster and crisis management, however empirical studies linking Covid-19 …