Administrative and medical processes of the healthcare organizations are rapidly changing
because of the use of artificial intelligence (AI) systems. This change demonstrates the …

Artificial intelligence (AI) and other AI-based applications are being integrated into firms'
human resource management (HRM) approaches for managing people in domestic and …

The main aim of this paper was to investigate the effect of four features of social media
marketing on the purchase decision of consumers in the fast-food industry. It also aimed to …

Artificial Intelligence (AI) is increasingly adopted within Human Resource management
(HRM) due to its potential to create value for consumers, employees, and organisations …

Intelligent AI devices have become a common presence in the business landscape, offering
a wide range of services, from the medical sector to the hospitality industry. From an …

The energy industry is at a crossroads. Digital technological developments have the
potential to change our energy supply, trade, and consumption dramatically. The new …

This paper investigates the literary corpus on the role of Artificial Intelligence (AI) in the
construction of sustainable business models (SBMs). It provides a quantitative overview of …

This paper seeks to identify the contributions of artificial intelligence (AI) to supply chain
management (SCM) through a systematic review of the existing literature. To address the …

Digital transformation refers to the unprecedented disruptions in society, industry, and
organizations stimulated by advances in digital technologies such as artificial intelligence …

Artificial intelligence (AI) has captured substantial interest from a wide array of marketing
scholars in recent years. Our research contributes to this emerging domain by examining AI …