E-commerce offers goods via digital channels and the delivery of those goods mainly by
parcel post. In contrast, i-commerce offers information goods–content and software–also via …

This study investigates the factors affecting US consumers' willingness to continue and
subscribe to video streaming services. Three explanatory factors, video streaming service …

The surge in e-commerce has significantly altered consumer shopping habits, shifting
towards online purchases. This change renders the traditional single-channel supply chain …

The Covid-19 pandemic has drastically disrupted all business sectors in Indonesia such as
the arts, cultural, and entertainment industries. This circumstance necessitated the …

Netflix is a leading digital streaming platform that provides a variety of content to users.
Netflix charges a fixed amount from its users for its services. Unlike other digital streaming …

Subscription video-on-demand platforms such as Netflix and HBO Max are being
increasingly challenged by the widespread practice of sharing accounts with individuals …

Recommender systems have gained increasing attention to personalize consumer
preferences. While these systems have primarily focused on applications such as …

The evolution of Internet technology is closely mirrored by the innovative business and profit
models emerging within the platform economy. Integrating this economic framework, online …

Recommender systems have gained increasing attention to personalise consumer
preferences. While these systems have primarily focused on applications such as …

Netflix, the leading video streaming service globally, has expanded to more than 190
nations in the last five years but hasn't been able to step into the Chinese market. However …