Performance evaluation of various classification techniques for customer churn prediction in e-commerce

S Baghla, G Gupta - Microprocessors and Microsystems, 2022 - Elsevier
It is always a challenge to predict the customers on the verge of churn accurately in e-
commerce due to the complexity of features and dynamicity of data and develop effective …

Using data mining for prediction of retail banking customer's churn behaviour

MR Chayjan, T Bagheri, A Kianian… - … Journal of Electronic …, 2020 - inderscienceonline.com
For every retail bank, the control over risks that originate from customer fluctuations is of
great importance. These fluctuations can occur in the number of active customers or their …

AI: A knowledge sharing tool for improving employees' performance

F Olan, RB Nyuur, EO Arakpogun - Journal of Decision Systems, 2024 - Taylor & Francis
The utilisation of artificial intelligence (AI) is progressively emerging as a significant
mechanism for innovation in human resource management (HRM). The capacity to facilitate …

Critical success factors and implementation strategies for B2B electronic procurement systems in the travel industry

SW Lin, HP Fu, AJ Lin - Journal of Hospitality and Tourism …, 2023 - emerald.com
Purpose Internet-based business-to-business electronic procurement (B2B e-procurement)
systems are rapidly becoming the primary platform for interorganizational transactions and …

Digital disruption in retailing and beyond

H Evanschitzky, B Bartikowski, T Baines… - SMR-Journal of …, 2020 - nomos-elibrary.de
The increased disruption of business models through digital technologies creates
opportunities and challenges for retail businesses and their network partners. Digital …

The impact of augmented reality on overall service satisfaction in elaborate servicescapes

J Gäthke - Journal of Service Management, 2020 - emerald.com
Purpose Artificial intelligence (AI) has the potential to facilitate service provision and forms
the basis for various smart services, such as augmented reality (AR) apps. The purpose of …

AI-Driven Innovation: Leveraging Big Data Analytics for Innovation

A Essien - Innovation Analytics: Tools for Competitive Advantage, 2023 - World Scientific
Data ubiquity is fostering interconnectivity in the world we live in today. Recent reports have
shown that the total amount of data generated is forecasted to reach 180 zettabytes (1021) …

Artificial intelligence strategy, creativity-oriented HRM and knowledge-sharing quality: Empirical analysis of individual and organisational performance of AI-powered …

R Abulsaoud Ahmed Younis… - The Annual International …, 2020 - papers.ssrn.com
Purpose–To investigate the relationship between artificial intelligence strategy (AIS),
creativity-oriented HRM (CHRM), and knowledge-sharing quality (KSQ). At individual and …

[HTML][HTML] Employing natural language processing as artificial intelligence for analyzing consumer opinion toward advertisement

H Sun, MZ Zafar, N Hasan - Frontiers in Psychology, 2022 - frontiersin.org
With the advent and integration of technology in business, marketers started investing in
numerous media platforms to influence the consumer's sentiments. Artificial intelligence has …

Yapay zekâ işletme yönetimi ilişkisi üzerine bir değerlendirme

A Ünal, İ Kılınç - Yönetim Bilişim Sistemleri Dergisi, 2020 - dergipark.org.tr
Yapay zekâ alanında yaşanan çarpıcı gelişmeler iş dünyasını yakından ilgilendirmektedir.
Yapay zekânın gelecekte işletmelerde hayati öneme sahip bir rekabet aracı olacağı, iş …