The evolution of digital platforms has transformed the way businesses operate. Digital
platforms have become popular and common in Business-to-Business (B2B) markets …

Researchers on online consumer behavior have rarely discussed the subjective well‐being
aspect or improving the life quality of the next billion as the bright side. Emerging …

This review aims to examine the latest research on online customer experience (OCE),
which can be defined as consumer's cognitive, emotional, and behavioral response to …

Building on the stimulus-organism-response (SOR) theory, this study identifies and
empirically tests the prominence of various technology-related, consumer characteristics …

The sharingeconomy has enabled people to generate income from the excess capacity that
they possess. With that said, blockchain technology in the form of cryptocurrency has …

A service robot is a physical entity integrated with information technology (IT) which can
autonomously provide customized services to people. While the use of robots is regarded as …

Abstract Applying the Investment Model to the social media context, this study investigated
the impacts of influencer playfulness and content expertise of influencer on social media …

Multi-criteria decision-making (MCDM) techniques increase evaluation performance and
make the selection process easier while lowering illogical needs and expenses for the …

The recent growth of online food delivery apps (OFDAs) centralized the restaurant's
business in electronic distribution platforms. Recently, a few researchers have attempted to …

Technology has revolutionized the way we all use smartphones and has paved the way for
devices with multiple functions like smart appliances, smartphones, smartwatches, and …