Artificial intelligence (AI) development in the Vietnam's energy and economic systems: A critical review
Vietnam plans to develop artificial intelligence (AI) markets but is still at the early
development stages of investment, regulation and research development. A critical review of …
development stages of investment, regulation and research development. A critical review of …
[图书][B] Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis
While social network sites (SNSs) has emerged as one of the most promising futuristic
trends in mobile commerce (m-commerce), how customers' trust impact on customer attitude …
trends in mobile commerce (m-commerce), how customers' trust impact on customer attitude …
A customer value satisfaction, and loyalty perspective of mobile payment app.
Although the mobile payment application is very popular and spread all over the world,
however, in the increasingly competitive market economy, its market dominance has been …
however, in the increasingly competitive market economy, its market dominance has been …
Customer Loyalty and Brand Value Co-Creation of Financial Apps: The Integration of
Fintech is one of the fastest-growing industries as enterprises and people increasingly prefer
digitization in selecting financial products through financial app platforms. Thus, the study …
digitization in selecting financial products through financial app platforms. Thus, the study …
The Dark Sides of AI Advertising: The Integration of Cognitive Appraisal Theory and Information Quality Theory
Artificial intelligence (AI) is a collection of rapidly evolving disruptive technologies that
radically alter various aspects of people, business, society, and the environment. AI …
radically alter various aspects of people, business, society, and the environment. AI …
Impact of gamification on GenZ consumers' online impulse buying behavior intention: evidence from Shopee application in the Vietnamese market
TT Tu, NTH Binh - … The International Conference on Business Based on …, 2023 - econstor.eu
In the ever-evolving realm of electronic commerce, the volatility of customer buying patterns,
specifically impulsive purchases, has escalated. The objective of this study is to examine the …
specifically impulsive purchases, has escalated. The objective of this study is to examine the …
Towards Artificial Intelligence-Driven Marketing: An Adoption Framework for Lesotho
J Batani, MR Mothabeng… - 2024 Conference on …, 2024 - ieeexplore.ieee.org
Artificial intelligence (AI) is revolutionising almost every industry and sphere of life. AI has
been utilise to meet customers' expectations in business sectors by customising products …
been utilise to meet customers' expectations in business sectors by customising products …
Factors Affecting Service Quality and Satisfaction Customers Use of Mobile Commerce in Ho Chi Minh
LT Nguyen - 2024 - mpra.ub.uni-muenchen.de
Mobile commerce has an important potential in changing consumer shopping habits that
have a direct impact on service quality and customer satisfaction when using mobile …
have a direct impact on service quality and customer satisfaction when using mobile …
A hybrid SEM/ANN analysis to understand youtube video content's influence on university students' eLearning acceptance behavior
A hybrid analysis of Structural Equation Modeling (SEM), Artificial Neural Network (ANN),
and Importance-Performance Map Analysis (IPMA) was used to examine how YouTube …
and Importance-Performance Map Analysis (IPMA) was used to examine how YouTube …
What drives customer loyalty in social commerce sector? PLS-SEM approach
SH Dang, LT Nguyen - 2023 - mpra.ub.uni-muenchen.de
This study explores the factors influencing customer loyalty in social commerce, defined as
the integration of e-commerce with Web 2.0 software and social technology. Despite the …
the integration of e-commerce with Web 2.0 software and social technology. Despite the …