Nowadays, companies and enterprises are more and more incline to exploit the pervasive
action of on-line social media, such as Facebook, Twitter and Instagram. Indeed, several …

Las redes sociales se han convertido en uno de los principales medios para la indagación
de todo tipo de información, entre las diversas actividades que realizan, se encuentra que …

Abstract Diese Open-Access-Publikation entfaltet die Konstruktion von Wissen mit Social-
Media-Analysen in der deutschen Automobilindustrie. Dort herrscht Goldgräberstimmung …

This study gives a comprehensive picture of social listening in business activities and
marketing campaigns. This tool assists the enterprise in collecting valuable data on social …

Sexual harassment is one of the most underreported crimes despite its seriousness and
prevalence. This thesis aims to (1) fully understand why people do not report sexual …

Sažetak Odlučivanje temeljeno na podacima nova je paradigma za rješavanje brojnih
problema u širokom spektru domena. Politika i predviđanje ishoda političkih izbora nije …

Social media became a powerful and profitable platform for companies to increase its
visibility. Social media revolutionized e-commerce and shaped e-business in the shapes of …

D3. 4 revisits the findings of D3. 2, adapting to the rapid advancements in AI and chatbot
technologies, notably the emergence of GPT-4 and ChatGPT. Aiming to bolster societal …

Many concepts are emerging in the disciplines of management and information and
communication technology. One needs to identify the concepts that are useful in designing …

UNIVERSITÉ DE SHERBROOKE École de gestion L’engagement des consommateurs
envers une marque via les médias sociaux par Marie Page 1 UNIVERSITÉ DE …