Artificial Intelligence (AI) has vast potential in marketing. It aids in proliferating information
and data sources, improving software's data management capabilities, and designing …

The digital transformation fostered by the increasing leverage of artificial intelligence (AI)
has been a critical influencing factor unleashing the next wave of enterprise business …

Artificial intelligence (AI) has already changed the world and has made an effective impact in
a range of fields including industry, criminal law, health, national security, transport …

Advertising is a way in which a company introduces possible customers to a company's
product/service, the main objective is possibly to convince them to buy their product or use …

The rise of AI-based chatbots has gradually changed the way consumers shop. Natural
language processing (NLP) technology and artificial intelligence (AI) are likely to accelerate …

With the rapid advancement of artificial intelligence (AI) technology, the advertising industry
is at a crossroads of new opportunities and challenges. This pioneering study provides an in …

Powered by artificial intelligence (AI), chatbots are increasingly capable of simulating human-
like conversations. But, is this desirable for strategic communications? Will chatbots be more …

La presente investigación analiza la automatización del marketing de contenido como
herramienta de innovación de contenido en las organizaciones, de modo que se logre …

Son yıllarda teknolojide meydana gelen gelişmeler sonucu ortaya çıkan yapay zekanın,
üretimden pazarlamaya, eğitimden hizmet endüstrisine kadar geniş bir alanda kullanımı …

In the globalised world, artificial intelligence (AI) has proved to have a significant impact on
digital marketing. AI has transformed digital marketing campaigns with effective planning …