A framework for quantitative analysis and differentiated marketing of tourism destination image based on visual content of photos

X Xiao, C Fang, H Lin, J Chen - Tourism Management, 2022 - Elsevier
Photos shared by tourists are being generated at an unprecedented speed, creating new
opportunities to study tourism destination images. Nevertheless, little research has focused …

Customer preference identification from hotel online reviews: A neural network based fine-grained sentiment analysis

Y Bian, R Ye, J Zhang, X Yan - Computers & Industrial Engineering, 2022 - Elsevier
As a kind of user-generated information, online reviews contain customers' preferences for
different aspects of hotels, which not only influence customers' booking decisions but also …

Opinion mining from online travel reviews: A comparative analysis of Chinese major OTAs using semantic association analysis

Z Hou, F Cui, Y Meng, T Lian, C Yu - Tourism Management, 2019 - Elsevier
Online tourism reviews provide a crucial source of information for the tourism industry, and
determining whether they can be effectively identified is key to influencing tourism decision …

Like, tag and share: bolstering social media marketing to improve intention to visit a nature-based tourism destination

V Gaffar, B Tjahjono, T Abdullah, V Sukmayadi - Tourism Review, 2022 - emerald.com
Purpose This paper aims to explore the influence of social media marketing on tourists'
intention to visit a botanical garden, which is one of the popular nature-based tourism …

Studying online travel reviews related to tourist attractions using nlp methods: the case of guanajuato, mexico

R Guerrero-Rodriguez… - Current issues in …, 2023 - Taylor & Francis
This research's main objective is to analyse Online Travel Reviews (OTRs) related to tourist
attractions aiming at identifying recurring discussion topics/themes to infer whether travellers …

Thematic analysis of destination images for social media engagement marketing

S Song, SB Park, K Park - Industrial Management & Data Systems, 2021 - emerald.com
Purpose This study assessed the effect of photo themes to facilitate social media user
engagement in Facebook brand pages and emphasized the important role of designing …

Tourists' digital footprint: The spatial patterns of tourist flows in Qingdao, China

N Mou, Y Zheng, T Makkonen, T Yang, JJ Tang… - Tourism …, 2020 - Elsevier
Spatial patterns of tourist flows represent the movement of tourists and show differences in
tourism resources giving advice for promoting balanced and sustainable tourism …

Sentiment analysis of online destination image of Hong Kong held by mainland Chinese tourists

Q Jiang, CS Chan, S Eichelberger, H Ma… - Current Issues in …, 2021 - Taylor & Francis
Online user-generated data are useful to researchers and practitioners to investigate an
online destination image, which contributes significantly to the development of a tourism …

Chinese tourists in Nordic countries: An analysis of spatio-temporal behavior using geo-located travel blog data

Y Zheng, N Mou, L Zhang, T Makkonen… - … , Environment and Urban …, 2021 - Elsevier
Geo-located travel blogs, a new data source, enable to achieve more detailed analysis of
tourists' spatio-temporal behavior. Taking Chinese tourists in Nordic countries as the …

The sign Avatar and tourists' practice at Pandora: A semiological perspective on a film related destination

X Hao, E Jiang, Y Chen - Tourism Management, 2024 - Elsevier
Film tourism reflects the complex interaction of people, media, and space. This paper
focuses on an attraction related to the film Avatar in Zhangjiajie, China. Through Roland …