This systematic literature review explores the nuanced gender dimension in Bangladesh's
entrepreneurship development. Employing a meticulous research methodology, including a …

Purpose: This study explores the impact of Supplier Relationship Management (SRM)
practices on supply chain performance, with a focus on cost efficiency, within the dynamic …

The textile industry in Bangladesh holds a significant position in the global market, playing a
pivotal role in the country's economic growth. However, its contributions are accompanied by …

This qualitative research investigates the intersectionality of gender equality initiatives and
supply chain resilience within sustainability practices. Through in-depth interviews and …

This qualitative research explores the intricate relationship between cultural influences on
supply chain practices and their implications for marketing strategies. Cultural dimensions …

This qualitative study explores the role of supply chain partnerships in enhancing brand
value through collaborative marketing efforts. By analyzing diverse cases from industries …

Consumer trust in supply chain certifications plays a pivotal role in shaping contemporary
consumer behavior and marketing effectiveness. This qualitative research investigates …

This study explores the impact of supply chain visibility (SCV) on marketing strategies within
the fast-moving consumer goods (FMCG) industry. In a rapidly evolving market …

This research aims to explore the adoption and impact of green supply chain practices
(GSCP) on sustainable development in Bangladesh. The study seeks to understand the …

Brand communication and supply chain management are critical components of value co-
creation in B2B markets, yet their interplay and implications remain underexplored in current …