Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative study
Consumers are increasingly moving from traditional television to Over-The-Top (OTT)
streaming platforms. Although OTT platforms are widely used, people's interactions with …
streaming platforms. Although OTT platforms are widely used, people's interactions with …
[引用][C] Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative study
R Agarwal, A Mehrotra, V Sharma, A Papa… - … OF RETAILING AND …, 2023 - iris.unisa.it
Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and
barriers using a qualitative study IRIS IRIS Home Sfoglia Macrotipologie & tipologie Autore …
barriers using a qualitative study IRIS IRIS Home Sfoglia Macrotipologie & tipologie Autore …
Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative study
R Agarwal, A Mehrotra, V Sharma, A Papa… - Journal of Retailing …, 2023 - ideas.repec.org
Consumers are increasingly moving from traditional television to Over-The-Top (OTT)
streaming platforms. Although OTT platforms are widely used, people's interactions with …
streaming platforms. Although OTT platforms are widely used, people's interactions with …
Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative study
R Agarwal, A Mehrotra, V Sharma… - Journal of Retailing …, 2023 - econpapers.repec.org
Consumers are increasingly moving from traditional television to Over-The-Top (OTT)
streaming platforms. Although OTT platforms are widely used, people's interactions with …
streaming platforms. Although OTT platforms are widely used, people's interactions with …