B2B marketing scholarship and the UN sustainable development goals (SDGs): A systematic literature review

R Voola, C Bandyopadhyay, A Voola, S Ray… - Industrial Marketing …, 2022 - Elsevier
Abstract The United Nations' 17 Sustainable Development Goals provide business to
business marketing (B2B) scholars with a useful framework to guide research with a societal …
被引用次数：66 相关文章

B2B marketing scholarship and the UN sustainable development goals (SDGs): a systematic literature review

R Voola, C Bandyopadhyay… - Industrial …, 2022 - researchdirect.westernsydney.edu …
Abstract The United Nations' 17 Sustainable Development Goals provide business to
business marketing (B2B) scholars with a useful framework to guide research with a societal …