Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - Elsevier
The article describes the existing knowledge of how mobile marketing can increase the
value for consumers and retailers. Mobile device shopping, and consumers' use of mobile …
被引用次数：409 相关文章

Mobile marketing: A literature review on its value for consumers and retailers

SÃ Roger, M Vendel, J Bredican - Journal of Retailing and …, 2014 - econpapers.repec.org
The article describes the existing knowledge of how mobile marketing can increase the
value for consumers and retailers. Mobile device shopping, and consumers' use of mobile …
[PDF] core.ac.uk

[PDF][PDF] Mobile Marketing: A literature review on its value for

R Ström, M Vendel, J Bredican, ISCR Holloway - Journal of Retailing and … - core.ac.uk
The article describes the existing knowledge of how mobile marketing can increase value for
consumers and retailers. Mobile device shopping, and consumers' use of mobile devices …

Mobile marketing: A literature review on its value for consumers and retailers

M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - ideas.repec.org
The article describes the existing knowledge of how mobile marketing can increase the
value for consumers and retailers. Mobile device shopping, and consumers' use of mobile …

Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - diva-portal.org
The article describes the existing knowledge of how mobile marketing can increase value for
consumers and retailers. Mobile device shopping, and consumers' use of mobile devices …

Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - infona.pl
The article describes the existing knowledge of how mobile marketing can increase the
value for consumers and retailers. Mobile device shopping, and consumers' use of mobile …
[PDF] academia.edu

[PDF][PDF] Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - academia.edu
abstract The article describes the existing knowledge of how mobile marketing can increase
the value for consumers and retailers. Mobile device shopping, and consumers0 use of …

[引用][C] Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - Journal of Retailing and Consumer …, 2014 - cir.nii.ac.jp
Mobile marketing: A literature review on its value for consumers and retailers | CiNii
Research CiNii 国立情報学研究所 学術情報ナビゲータ[サイニィ] 詳細へ移動 検索フォームへ …
[PDF] researchgate.net

[PDF][PDF] Mobile marketing: A literature review on its value for consumers and retailers

R Ström, M Vendel, J Bredican - 2013 - researchgate.net
abstract The article describes the existing knowledge of how mobile marketing can increase
the value for consumers and retailers. Mobile device shopping, and consumers0 use of …
[PDF] core.ac.uk

[PDF][PDF] Mobile Marketing: A literature review on its value for

R Ström, M Vendel, J Bredican, ISCR Holloway - Journal of Retailing and … - core.ac.uk
The article describes the existing knowledge of how mobile marketing can increase value for
consumers and retailers. Mobile device shopping, and consumers' use of mobile devices …