Stayin'alive? Reflections on navigating digital dependency

A Lambert, A Rome, F Fornari - Marketing Theory - journals.sagepub.com
Digital technologies are pervasive and ensnaring, resulting in widespread dependence of
their varying forms and functions. In this commentary we reflect on the effects of our own …

Stayin'Alive?: Reflections on navigating digital dependency

A Lambert, A Rome, F Fornari - Marketing Theory, 2023 - researchportal.bath.ac.uk
Digital technologies are pervasive and ensnaring, resulting in widespread dependence of
their varying forms and functions. In this commentary we reflect on the effects of our own …