[HTML][HTML] Digitalizing customer journeys in B2B markets
L Lundin, D Kindström - Journal of Business Research, 2023 - Elsevier
This paper explores the digitalization of business-to-business (B2B) customer journeys,
which is recognized as a top research priority, but one that has not yet received substantial …
which is recognized as a top research priority, but one that has not yet received substantial …
Digitalizing customer journeys in B2B markets
L Lundin, D Kindström - Journal of Business Research, 2023 - econpapers.repec.org
This paper explores the digitalization of business-to-business (B2B) customer journeys,
which is recognized as a top research priority, but one that has not yet received substantial …
which is recognized as a top research priority, but one that has not yet received substantial …
Digitalizing customer journeys in B2B markets
L Lundin, D Kindström - Journal of Business Research, 2023 - ideas.repec.org
This paper explores the digitalization of business-to-business (B2B) customer journeys,
which is recognized as a top research priority, but one that has not yet received substantial …
which is recognized as a top research priority, but one that has not yet received substantial …
Digitalizing customer journeys in B2B markets
L Lundin, D Kindström - Journal of Business Research, 2023 - diva-portal.org
This paper explores the digitalization of business-to-business (B2B) customer journeys,
which is recognized as a top research priority, but one that has not yet received substantial …
which is recognized as a top research priority, but one that has not yet received substantial …