The Future of Digital Marketing: Leveraging Artificial Intelligence for Competitive Strategies and Tactics

YY Raghav, RK Tipu, R Bhakhar, T Gupta… - The Use of Artificial …, 2024 - igi-global.com
AI is crucial for digital marketing, enabling data analysis, customer insights, and campaign
optimization. This chapter explores AI's role, benefits, and limitations in marketing. It covers …
被引用次数：2 相关文章
[PDF] researchgate.net

[PDF][PDF] The Future of Digital Marketing

RK Tipu, R Bhakhar, T Gupta, K Sharma - 2024 - researchgate.net
ABSTRACT AI is crucial for digital marketing, enabling data analysis, customer insights, and
campaign optimization. This chapter explores AI's role, benefits, and limitations in marketing …
[PDF] researchgate.net

[PDF][PDF] The Future of Digital Marketing

RK Tipu, R Bhakhar, T Gupta… - The Use of Artificial …, 2024 - researchgate.net
ABSTRACT AI is crucial for digital marketing, enabling data analysis, customer insights, and
campaign optimization. This chapter explores AI's role, benefits, and limitations in marketing …