The influence of digital marketing and customer perceived value through customer satisfaction on customer loyalty

GB Ilyas, AR Munir, H Tamsah, H Mustafa… - Pt. 2 J. Legal Ethical & …, 2021 - HeinOnline
The regression coefficient value fl] 0.137 with a significance level of 0.00 which means
significant (Sig< 0.05). 2) The effect of the custom variable perceived value on customer …

THE INFLUENCE OF DIGITAL MARKETING AND CUSTOMER PERCEIVED VALUE THROUGH CUSTOMER SATISFACTION ON CUSTOMER LOYALTY

GB Ilyas, AR Munir, H Tamsah… - Journal of Legal …, 2021 - search.proquest.com
The regression coefficient value ß1= 0.137 with a significance level of 0.00 which means
significant (Sig< 0.05). 2) The effect of the custom variable perceived value on customer …