Augmented reality versus conventional interface: is there any difference in effectiveness?

PQ Brito, J Stoyanova, A Coelho - Multimedia Tools and Applications, 2018 - Springer
The moment immediately before the “add to cart” decision is very critical in online shopping.
Drawing on theories of transfer, spreading activation and human-computer interaction, the …
被引用次数：31 相关文章

Augmented reality versus conventional interface: Is there any difference in effectiveness?

PQ Brito, J Stoyanova, A Coelho - Multimedia Tools and Applications, 2018 - dl.acm.org
The moment immediately before the" add to cart" decision is very critical in online shopping.
Drawing on theories of transfer, spreading activation and human-computer interaction, the …

Augmented reality versus conventional interface: Is there any difference in effectiveness?

PQ Brito, J Stoyanova, A Coelho - Multimedia Tools and …, 2018 - search.proquest.com
The moment immediately before the “add to cart” decision is very critical in online shopping.
Drawing on theories of transfer, spreading activation and human-computer interaction, the …

Augmented reality versus conventional interface: Is there any difference in effectiveness?

PQ Brito, J Stoyanova, A Coelho - Multimedia Tools & …, 2018 - search.ebscohost.com
The moment immediately before the “add to cart” decision is very critical in online shopping.
Drawing on theories of transfer, spreading activation and human-computer interaction, the …