The data-centric revolution generally celebrates the proliferation of business analytics and
AI in exploiting firm's potential and success. However, there is a lack of research on how the …

Purpose As businesses keep investing substantial resources in developing business
analytics (BA) capabilities, it is unclear how the performance improvement transpires as BA …

Business analytics (BA) is a resource-intensive, risky endeavor. However, the literature has
not addressed the important question of how to assimilate BA technologies for competitive …

Despite the overwhelming popularity of business analytics (BA) as an evidence-based
decision support mechanism, the impact of its adoption on organizational performance has …

The importance of big data analytics, artificial intelligence, and machine learning has been
at the forefront of research for operations and supply chain management. Literature has …

The commercial adoption of artificial intelligence in business analytics tools across multiple
industries is being driven by the rising volume and complexity of company data. Business …

Purpose The purpose of this article is to identify how the organisations are able to improve
their business value through acquisition of business analytics capabilities and by improving …

Many companies invest considerable resources in developing Business Analytics (BA)
capabilities to improve their performance. BA can affect performance in many different ways …

With the emergence of information and communication technologies, organizations
worldwide have been putting in meaningful efforts towards developing and gaining business …

Making strategic decisions in a vigorous business setting is a challenge encountered by
many organizations nowadays. Today, information is gathered all over the place and is …