N Muna, N Yasa, N Ekawati, I Wibawa… - … Journal of Data and …, 2022 - growingscience.com
Social media empowers small and medium enterprises (SMEs) in engaging with their stakeholders economically and effectively. Social media use affects SMEs operation and …
This study aims to explain the role of relational capability and informational capability in mediating the effect of social media adoption on business performance. The population of …
UK Suganda, T Asmala… - Wiga: Jurnal …, 2022 - ejournal.itbwigalumajang.ac.id
The objective of this study is to examine and analyze the direct influence of social media adoption and dynamic capabilities in increasing SMEs performance. It also considers market …
Technological innovation can help a business gain maximum profits. Previous studies have proven that social media is vital for improving performance, but research gaps remain. This …
AD Subagja, AMA Ausat… - … IPTEKKOM Jurnal Ilmu …, 2022 - jurnal.kominfo.go.id
Companies that want to survive in the era of information technology disruption characterized by hyperconnected business operations must quickly adopt social media technology. The …
ABSTRACT Small and Medium-sized Enterprises (SMEs) can communicate with their consumers and provide them with relevant information on cost-effective goods or services …
Y Maghsoudi Ganjeh, N Khani… - Journal of Science and …, 2019 - emerald.com
Purpose This paper aims to propose and test a research model that links social media usage with networking capabilities on the commercialization performance …
The increasing use of social media and its ability to aid small and medium-sized enterprises (SMEs) to target large audiences at once has triggered to transformation in how SMEs …
F Zhang, L Zhu - Journal of Business Research, 2021 - Elsevier
This paper provides an investigation into how social media can be used to promote disruptive innovation in small and medium enterprises (SMEs) from a capability perspective …