A dynamic capability theory perspective: borderless media breakthrough to enhance SMEs performance

N Muna, N Yasa, N Ekawati… - International Journal of …, 2022 - m.growingscience.com
Social media technology as borderless media has made it easier for small and medium-
sized businesses (SMEs) to interact with their customers. The application of social media …

Market entry agility in the process of enhancing firm performance: a dynamic capability perspective

N Muna, N Yasa, N Ekawati, I Wibawa… - … Journal of Data and …, 2022 - growingscience.com
Social media empowers small and medium enterprises (SMEs) in engaging with their
stakeholders economically and effectively. Social media use affects SMEs operation and …

The role of relational and informational capabilities in mediating the effect of social media adoption on business performance in fashion industry

N Yasa, I Giantari, I Sukaatmadja… - … Journal of Data and …, 2021 - m.growingscience.com
This study aims to explain the role of relational capability and informational capability in
mediating the effect of social media adoption on business performance. The population of …

The role of social media adoption and dynamic capabilities to boost SMEs performance: A moderated analysis

UK Suganda, T Asmala… - Wiga: Jurnal …, 2022 - ejournal.itbwigalumajang.ac.id
The objective of this study is to examine and analyze the direct influence of social media
adoption and dynamic capabilities in increasing SMEs performance. It also considers market …

[HTML][HTML] Does social media affect performance in e-commerce business? The role of customer management

N Fitriani, D Setiawan, YA Aryani, T Arifin - Journal of Open Innovation …, 2023 - Elsevier
Technological innovation can help a business gain maximum profits. Previous studies have
proven that social media is vital for improving performance, but research gaps remain. This …

The role of social media utilization and innovativeness on SMEs performance

AD Subagja, AMA Ausat… - … IPTEKKOM Jurnal Ilmu …, 2022 - jurnal.kominfo.go.id
Companies that want to survive in the era of information technology disruption characterized
by hyperconnected business operations must quickly adopt social media technology. The …

Exploring social media adoption in small and medium enterprises in Iraq: Pivotal role of social media network capability and customer involvement

H Al Halbusi, H Alhaidan, F Abdelfattah… - … Analysis & Strategic …, 2022 - Taylor & Francis
ABSTRACT Small and Medium-sized Enterprises (SMEs) can communicate with their
consumers and provide them with relevant information on cost-effective goods or services …

Social media usage and commercialization performance: role of networking capability

Y Maghsoudi Ganjeh, N Khani… - Journal of Science and …, 2019 - emerald.com
Purpose This paper aims to propose and test a research model that links social media
usage with networking capabilities on the commercialization performance …

Linking social media usage and SME's sustainable performance: The role of digital leadership and innovation capabilities

PS Borah, S Iqbal, S Akhtar - Technology in Society, 2022 - Elsevier
The increasing use of social media and its ability to aid small and medium-sized enterprises
(SMEs) to target large audiences at once has triggered to transformation in how SMEs …

Social media strategic capability, organizational unlearning, and disruptive innovation of SMEs: The moderating roles of TMT heterogeneity and environmental …

F Zhang, L Zhu - Journal of Business Research, 2021 - Elsevier
This paper provides an investigation into how social media can be used to promote
disruptive innovation in small and medium enterprises (SMEs) from a capability perspective …