Amid growing competition, retailers are increasingly interested in more effective aisle and
display management strategies. These strategies involve placements of product categories …

We focus on destination categories, so named because they have the greatest impact on
where households choose to shop and, more generally, on how category positioning affects …

We develop a model that jointly optimizes a retailer's decisions for product prices, display
facing areas, display orientations and shelf-space locations in a product category. Unlike the …

This paper examines pairwise assortment similarities at US supermarkets to understand
how assortment composition and size are related to underlying factors that describe local …

The rise in vertical marketing systems (VMS) has had a profound impact on the nature of
retail competition. The increase in intrasystem competition between outlets of the same VMS …

Retailers determine the assortment for a mix of product categories in a particular space (eg,
the checkout aisle, endcaps, freezer space). Within such a “target” space, shoppers are …

This study compares demographic composition and retail attributes for four competing
retailer formats:(a) regional malls,(b) supercenters,(c) category killers, and (d) warehouse …

Research on consumer in-store shopping behavior does not account for the existence of
different types of display locations (eg storefront, store rear, secondary, front end cap, rear …

Given a store layout, product categories grouped into shelves, and historical sales data, we
investigate how the allocation of product categories can be optimized in a fashion that …

This report introduces Atlas, a model that accurately describes shopper behavior across a
series of supermarkets in terms of traffic across the store, share of shopping at various …