Omni-channel retailing is a popular strategy in a new retailing era when digitalization, social
media, big data and other emerging technologies (eg, Artificial Intelligence (AI), virtual reality …

Purpose The purpose of this paper is to explore the drivers and barriers to omni-channel
retailing in China, and attempts to understand how companies formulate their business …

Technological advances and continued digitization are having a powerful impact on
consumer behaviour, market development, and business-consumer interactions …

The rise of the Internet, mobile technologies and digital disruption have changed the retail
business as well as the implementation of the levers of retail mix and the behavior of …

Purpose This study explores the present state of research related to omnichannel retail,
investigates retail's different sub-areas and suggests future research directions …

Purpose The purpose of this paper is twofold: to identify, evaluate and structure the research
that focusses on omni-channel retailing from the perspective of logistics and supply chain …

To compete in today's omni-channel business context, it is essential for firms to co-ordinate
their activities across channels and across different stages of the customer journey and the …

The retail sector has gone through major changes over the past three decades. These
changes have been made possible by advances in information and communications …

The increasing importance of integrated fulfillment concepts revitalizes bricks-and-mortar
stores and puts them at the center of retail operations. So-called omnichannel (OC) concepts …

Online and offline retail channels are increasingly intertwined. Traditional players are
ramping up their Internet presence and online-first retailers are opening stores and …