Renting a property via a peer-to-peer platform involves a variety of risks. Humans inherently,
subconsciously use facial cues as important shortcuts in making assessments about other …

People rapidly and subconsciously process information from facial images. On sharing
economy platforms, facial cues can provide a useful supplement to other information …

The use of sellers' personal photos online is ubiquitous in sharing economy platforms such
as Airbnb. These photos generate immediate inferences (first impressions) of people's …

Visual information plays a critical role on peer-to-peer (P2P) accommodation platforms.
Recent studies have found that attractive hosts possess advantages in alluring potential …

The large majority of reputation systems use features such as star ratings and reviews to
give users a reputation in online peer-to-peer markets. Both have been shown to be effective …

Several studies have researched the antecedents influencing the perceived trust of guests
towards hosts on Airbnb typically relying on survey data. However, the contribution of these …

As a basic human quality, trustworthiness plays an important role in social communications.
In this paper, we proposed a novel concept to predict people's trustworthiness at first sight …

This study investigates uncertainty and trust in peer-to-peer (P2P) e-commerce in the shared
economy of Airbnb. On P2P marketplaces individuals do business with each other based on …

There is limited systematic research that examines how the perceived trustworthiness of
providers from photos and consumer comments influences consumer purchasing behavior …

Trust is more important-but also harder to winwhen interacting online than face-to-face. This
is due to the presence of more risks and fewer cues of trustworthiness. Thus, e-commerce …