Market segmentation and travel choice prediction in Spa hotels through TripAdvisor's online reviews

A Ahani, M Nilashi, O Ibrahim, L Sanzogni… - International Journal of …, 2019 - Elsevier
Customer segmentation via online reviews and ratings can assist different hotels, including
spa hotels, to better inform marketing strategy development and ensure optimal marketing …

Travellers decision making through preferences learning: A case on Malaysian spa hotels in TripAdvisor

M Nilashi, S Samad, A Ahani, H Ahmadi… - Computers & Industrial …, 2021 - Elsevier
Tourism has been one of the biggest competitive industries in the world. Nowadays, medical
and wellness tourism are quickly developing as a part of tourism for health and wellness …

Insights into TripAdvisor's online reviews: The case of Tehran's hotels

R Khorsand, M Rafiee, V Kayvanfar - Tourism Management Perspectives, 2020 - Elsevier
User-generated data in TripAdvisor. com consists of considerable amount of useful
information that can help managers to provide better services to their customers. This study …

Stripping customers' feedback on hotels through data mining: The case of Las Vegas Strip

S Moro, P Rita, J Coelho - Tourism management perspectives, 2017 - Elsevier
This study presents a data mining approach for modeling TripAdvisor score using 504
reviews published in 2015 for the 21 hotels located in the Strip, Las Vegas. Nineteen …

A hybrid method with TOPSIS and machine learning techniques for sustainable development of green hotels considering online reviews

M Nilashi, A Mardani, H Liao, H Ahmadi, AA Manaf… - Sustainability, 2019 - mdpi.com
This paper proposes a hybrid method for online reviews analysis through multi-criteria
decision-making, text mining and predictive learning techniques to find the relative …

Reading between the lines: analyzing online reviews by using a multi-method Web-analytics approach

A Gour, S Aggarwal, M Erdem - International Journal of …, 2021 - emerald.com
Purpose The dynamic yet volatile nature of tourism and travel industry in a competitive
environment calls for enhanced marketing intelligence and analytics, especially for those …

Big social data and customer decision making in vegetarian restaurants: A combined machine learning method

M Nilashi, H Ahmadi, G Arji, KO Alsalem… - Journal of Retailing and …, 2021 - Elsevier
Customers increasingly use various social media to share their opinion about restaurants
service quality. Big data collected from social media provides a data platform to improve the …

Artificial intelligence for hospitality big data analytics: developing a prediction model of restaurant review helpfulness for customer decision-making

M Lee, W Kwon, KJ Back - International Journal of Contemporary …, 2021 - emerald.com
Purpose Big data analytics allows researchers and industry practitioners to extract hidden
patterns or discover new information and knowledge from big data. Although artificial …

Customer decision-making analysis based on big social data using machine learning: a case study of hotels in Mecca

A Alsayat - Neural Computing and Applications, 2023 - Springer
Big social data and user-generated content have emerged as important sources of timely
and rich knowledge to detect customers' behavioral patterns. Revealing customer …

Revealing customers' satisfaction and preferences through online review analysis: The case of Canary Islands hotels

A Ahani, M Nilashi, E Yadegaridehkordi… - Journal of Retailing and …, 2019 - Elsevier
Travelers can enjoy a wide range of choices with the assistance of online review websites
such as TripAdvisor. Online reviews provided by customers are an important portion of …