This article presents a theory of seven cultural value orientations that form three cultural
value dimensions. This theory permits more finely tuned characterization of cultures than …

Most of us have notions about how the cultures of particular nations differ from one another.
For theory and practice to progress, however, we need reliable ways to describe and …

This chapter presents my theory of seven cultural value orientations and applies it to
understanding relations of culture to significant societal phenomena. The first section …

Fischer and Schwartz demonstrated that values vary much more within countries than
between countries. This challenges the prevailing conception of culture as shared meaning …

Although many cross-cultural studies have used nations as the units of analysis, the concept
of national culture has been challenged on various grounds. One objection is that there may …

Most research on culture in international business either aggregates people within a country
into a single, homogeneous, national culture, or examines heterogeneity within countries …

This article describes a theoretically-grounded framework of cultural dimensions
conceptualized and operationalized at the individual level of analysis, based on the work of …

Recent findings of low societal consensus in cultural values suggest that our field's dominant
paradigm—culture as shared values—is a fallacy. The perennial persistence of this illusion …

Societal cultural value dimension scholarship can both learn from and inform the family of
interrelated approaches to culture research in IB that appear in recent commentaries. It can …

Objective Social scientists from a variety of disciplines have employed concepts drawn from
cultural theory (CT) to explain preferences across an array of issues. Recent research has …