Despite mobile device usage being at an all-time high, their utilisation for mobile shopping
activities is inherently low. The study, first, identifies prominent areas of academic concern …

Smartphones are revolutionising our daily shopping routines in such a way that nowadays a
mobile service solution exists for everything–or if not, then such a solution will soon be …

Purpose Acceptance and use of mobile shopping as the preferred shopping medium is
becoming the new normal today. The proliferation of mobile shopping practices follows …

The purpose of this research is to consider how trust in and perceived risk of a mobile
marketplace impact a consumer before installing a mobile application. In particular, trust is …

Despite their generally increasing use, the adoption of mobile shopping applications often
differs across purchase contexts. In order to advance our understanding of smartphone …

As mobile devices become ubiquitous in consumers@ lives they are starting to play a ma. or
role in consumers@ shopping experiences. However, the relatively slow off-take in mobile …

This study examines factors influencing consumers' acceptance of mobile marketing across
three influential markets, namely US, China, and Europe. The authors develop an integrative …

This paper aims to examine the effects of important determinants such as ubiquitous
connection, context-aware, reputation and familiarity on consumers' purchase intention by …

Despite the growing prevalence of smartphones in daily life and travel context, travelers still
perceive an extent of risk associated with using their smartphone to book travel products. In …

Purpose The purpose of this paper is to determine the key factors influencing mobile
shopping adoption intention and actual usage in the backdrop of the moderating effect of …