Influence maximization in near-linear time: A martingale approach

Y Tang, Y Shi, X Xiao - Proceedings of the 2015 ACM SIGMOD …, 2015 - dl.acm.org
Given a social network G and a positive integer k, the influence maximization problem asks
for k nodes (in G) whose adoptions of a certain idea or product can trigger the largest …

Influence maximization: Near-optimal time complexity meets practical efficiency

Y Tang, X Xiao, Y Shi - Proceedings of the 2014 ACM SIGMOD …, 2014 - dl.acm.org
Given a social network G and a constant k, the influence maximization problem asks for k
nodes in G that (directly and indirectly) influence the largest number of nodes under a pre …

Continuous influence maximization: What discounts should we offer to social network users?

Y Yang, X Mao, J Pei, X He - … of the 2016 international conference on …, 2016 - dl.acm.org
Imagine we are introducing a new product through a social network, where we know for
each user in the network the purchase probability curve with respect to discount. Then, what …

Scalable influence maximization for independent cascade model in large-scale social networks

C Wang, W Chen, Y Wang - Data Mining and Knowledge Discovery, 2012 - Springer
Influence maximization, defined by Kempe et al.(SIGKDD 2003), is the problem of finding a
small set of seed nodes in a social network that maximizes the spread of influence under …

Staticgreedy: solving the scalability-accuracy dilemma in influence maximization

S Cheng, H Shen, J Huang, G Zhang… - Proceedings of the 22nd …, 2013 - dl.acm.org
Influence maximization, defined as a problem of finding a set of seed nodes to trigger a
maximized spread of influence, is crucial to viral marketing on social networks. For practical …

On the upper bounds of spread for greedy algorithms in social network influence maximization

C Zhou, P Zhang, W Zang, L Guo - IEEE Transactions on …, 2015 - ieeexplore.ieee.org
Influence maximization, defined as finding a small subset of nodes that maximizes spread of
influence in social networks, is NP-hard under both Independent Cascade (IC) and Linear …

Time-critical influence maximization in social networks with time-delayed diffusion process

W Chen, W Lu, N Zhang - Proceedings of the AAAI Conference on …, 2012 - ojs.aaai.org
Influence maximization is a problem of finding a small set of highly influential users in a
social network such that the spread of influence under certain propagation models is …

Fast and accurate influence maximization on large networks with pruned monte-carlo simulations

N Ohsaka, T Akiba, Y Yoshida… - Proceedings of the AAAI …, 2014 - ojs.aaai.org
Influence maximization is a problem to find small sets of highly influential individuals in a
social network to maximize the spread of influence under stochastic cascade models of …

A two-stage stochastic programming approach for influence maximization in social networks

HH Wu, S Küçükyavuz - Computational Optimization and Applications, 2018 - Springer
We consider stochastic influence maximization problems arising in social networks. In
contrast to existing studies that involve greedy approximation algorithms with a 63 …

From competition to complementarity: comparative influence diffusion and maximization

W Lu, W Chen, LVS Lakshmanan - arXiv preprint arXiv:1507.00317, 2015 - arxiv.org
Influence maximization is a well-studied problem that asks for a small set of influential users
from a social network, such that by targeting them as early adopters, the expected total …