The competitiveness of the business ecosystem is exponentially increasing nowadays.
Cutthroat competition is being observed by the business leaders to retain the customers and …

In recent years, the development of e-commerce platforms has been gaining momentum,
which has made the mining and marketing of e-commerce data more and more critical …

The study explores in competitive environment, digital transformation is critical. Many
businesses have begun them becomes further by developing new business models …

big data is a hot business topic today. In business organizations, customer-relationship
management (CRM) is an important pillar to achieve competitive advantages. Big data refers …

In today's dynamic business scenario, customers have the power to rule the market on their
terms and conditions. Customer Relationship Management (CRM) plays an imperative role …

In recent time innovation of open source technologies, commodity hardware, cloud
computing, data-driven application, visualization techniques have paved their way for …

In every field, during a particular era, there is someone who stands up to a cause. There is a
“North Star” in the sky to guide the “navigator” who might erringly go astray to reach the …

In the ever-increasing competitive and customer-centered global market, the role of
Customer Relationship Management (CRM) is essential to the performance, longevity …

At present, intelligent technologies such as artificial intelligence and big data are in full
swing, and various application scenarios are gradually landing. The application of big data …

Artificial Intelligence (AI) fundamentally works on the antecedents of business
management's exploration, systematical incorporation of businesses details, and focus on …