Industrial Revolution 4.0 brought changes and developments in consumer behavior today.
The emergance of disruptive innovation such as digital economics, artificial intelligence, big …

Loyalty is the willingness of consumer to continue to subscribe at a company in the long run
by buying and using goods and services, is repeate dlyreworked and better yet exclusively …

In this modern time, in electronic business especially in smartphone have an intense
competition make any brand can't avoid the competitors. The demand of the smartphone …

Communication tool is one of the needs that is not less important in human life. One type of
communication tool that is often used at this time is a smartphone. As a form of realizing …

ANALISIS PENGARUH HARGA, CITRA MEREK DAN KUALITAS PRODUK TERHADAP
LOYALITAS PENGGUNA SMARTPHONE SAMSUNG DI STIE TOTALWIN SEMARAN Page 1 94 …

Globalization, combined with technology advancements, has allowed the shoe industry to
flourish and be appreciated by a global audience. The present shoe industry is also …

The purpose of this study is to determine the effect of customer satisfaction, brand image,
price, and product quality on consumer loyalty decisions on Xiaomi mobile phone in …

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk, kualitas pelayanan,
dan Citra Merek terhadap loyalitas pelanggan produk Apple iPhone melalui kepuasan …

This study aims to map and analysis the level of Millennial customer loyalty. The
respondents were Millennials aged 23-38 who carry out online shopping through digital …

Abstract Brand Image dan Brand Awareness Terhadap Customer Loyalty Produk
Smartphone. Penelitian ini dilatarbelakangi oleh kemajuan teknologi yang sangat pesat …