FOD Mukti, M Isa - Jurnal Ilmiah Manajemen Kesatuan, 2024 - jurnal.ibik.ac.id
Social media is widely used in the business world for marketing activities such as Social Media Marketing which aims to introduce products or services, provide and share …
S Ahsanti, U Suhud - Jurnal Dinamika Manajemen Dan Bisnis, 2022 - journal.unj.ac.id
The purpose of this study was to example the effect of shopping orientation, sales promotion and trust on purchase intention to shop online when seller was live streaming on social …
R Antarizkia, ME Arif - Jurnal Manajemen Pemasaran Dan Perilaku …, 2022 - jmppk.ub.ac.id
The increasing development of technology and the easier it is to access the internet make the digital world nowadays more and more popular. For companies, social media has …
This research is a quantitative study with a causal relationship to determine the direct effect of Social Media Marketing, Electronic word of mouth on Brand Awareness, and Purchase …
RE Herdinasari, R Christiarini - J-MAS (Jurnal Manajemen dan …, 2024 - jmas.unbari.ac.id
This study aims to investigate the factors that influence the purchase intention of social media users. The research examines the impact of social presence, psychological distance …
Technological developments cannot be separated from the influence of the internet which has now integrated into people's daily lives, many companies are utilizing technology …
PNP Nurjanah, A Wahyono - Jurnal Manajemen, 2023 - ojs.jekobis.org
This study aims to determine whether Consumer Purchase Interest (Y), E-Marketing Strategy (X1), Brand Awareness (X2), Online Marketing (Z) Social Media TikTok has a positive …
DO Putri, RP Suci - Bulletin of Management and Business, 2022 - garuda.kemdikbud.go.id
In this era of globalization or better known as the Industrial Revolution 4.0 Technology trend, digital marketing is the most effective place to increase sales of a brand, and Realizm87 is …