The Influence Country of Origin on Purchase Intention Korean Food with Moderating Consumer Ethnocentrism on Generation Z in East Java

E Adriana, ID Afrizal… - … Journal of Business …, 2023 - journal.formosapublisher.org
The growing food industry in Indonesia is characterized by many Generation Z who are
interested in trying various foods from abroad, this development has targeted many …

Indonesian generation Z consumer ethnocentrism on food and beverage product

R Andriyanty, D Wahab - Technium Soc. Sci. J., 2022 - HeinOnline
Generation Z is a huge potential in Indonesia economy. They hold important role in the
domestic product consumption. The research objective to determine the consumer …

[PDF][PDF] THE RELATIONSHIP BETWEEN CONSUMER ETHNOCENTRISM AND PRODUCT NEEDS ON PURCHASE INTENTION IN PERSPECTIVE OF INDONESIAN …

C Boennawan, D Wuisan - Indonesian Marketing Journal, 2022 - scholar.archive.org
The aim for this study is to understand the relationship between consumer attitude towards
foreign product on ecommerce which analyzed through consumers ethnocentrism and …

Country of origin and perceived quality in mediating the influence of consumer ethnocentrism on purchase intention

C Ardisa, F Rohman… - Jurnal Aplikasi …, 2022 - jurnaljam.ub.ac.id
This study aims to determine and analyze the relationship between Consumer
Ethnocentrism, Country of Origin, Purchase Intention, and Perceived Quality in local …

The influence of brand ambassador, country of origin, and brand credibility on purchase intention of Some By Mi products in Indonesia moderated by consumer …

V Rozania, N Afifah, E Listiana… - Journal of …, 2024 - exsys.iocspublisher.org
The entertainment industry is prevalent worldwide, one of which is Indonesia. This
represents the existence of a wave of Korean culture or what is usually called the Korean …

Influence of Consumer Ethnocentrism in Buying Brand Ciao Product

N Alfarazy - … Sains Pemasaran Indonesia (Indonesian Journal of … - ejournal.undip.ac.id
In this study the author conducted research on the influence of consumer ethnocentrism in
buying ciao brand products, the ciao brand is one of the businesses in the fashion sector …

[PDF][PDF] Intention to purchase local food products among Indonesian young consumers

S Riptiono, AI Anggraeni, A Suroso… - Humanites & Social …, 2020 - researchgate.net
Purpose of the study: This study was undertaken to examine a theoretical concept that can
increase consumer purchase intentions for local food products. Methodology: This study …

The Mediating Role of Attitude on Country of Origin and Consumer Purchase Intention

S Yadav - Parikalpana KIIT Journal of Management, 2023 - indianjournals.com
The Mediating Role of Attitude on Country of Origin and Consumer Purchase Intention Page 1
www.IndianJournals.com Members Copy, Not for Commercial Sale Downloaded From IP …

The impact of country of origin, image, and consumer ethnocentrism toward purchase decision of casual apparel in young adult

A Chairiena, L Ong, LAM Nelloh - International Journal of Business …, 2022 - ijbs.ipmi.ac.id
Indonesia is among the top 10 textile and apparel producer in the world the industry has
become more competitive in both domestic and international markets. Indonesian …

The Country of Origin (COO) Model of the Indonesian and Chinese Printed Batik Products

MS Mahrinasari - Journal of Southwest Jiaotong University, 2019 - jsju.org
Indonesia has become one of the destination countries to market their products and
services, and there are various products that are quite widely available in the Indonesian …