Due to the rise of environmental consciousness amongst consumers, this study explores
how consumer perceptions of green and corporate social responsibility (CSR) strategies …

Recently the hotel industry has been facing immense pressure from several stakeholders,
including the government, society, and consumers, to reduce the adverse impact of their …

Purpose This study aims to examine consumption emotions and customer–company
identification as mediating variables to explore the association of perceived corporate social …

Restaurant companies have actively communicated their prosocial endeavors, given the
ever-increasing call for corporate social responsibility (CSR). This research delineates how …

Hotels have increasingly engaged in environmentally responsible initiatives to demonstrate
their commitment to environmental concerns and sustainable hospitality and tourism. These …

Researchers have investigated the influence of green practices on consumer behavior in the
last decades. However, findings indicate that consumers have different responses toward …

Although environmental issues are driving many consumers toward pro-environmental
consumption, many more consumers may yet not engage in environmentally sound actions …

Purpose By anchoring on the ability-motivation-opportunity (AMO) framework, this research
aims to examine the effect of tourists' green ability, motivation and opportunity to access …

Purpose This paper aims to examine the impact of corporate social responsibility (CSR)
skepticism on dual types of attitudinal factors (ie positive attitude and reactance) and …

Purpose This study aims to identify how restaurants can effectively initiate communication
via social media to promote ethical dining behaviors. This research investigates the …