Dark patterns and digital nudging are persuasive techniques that influence customer
decision-making in the digital world. This study analyzed 80 articles published in reputed …

Nudging is simply guiding people behaviors by the use of user-interface and design
elements in digital environments. Today, many decisions are made in online environments …

Purpose E-commerce companies often manipulate customer decisions through dark
patterns to meet their interests. Therefore, this study aims to identify, model and rank the …

Growing competition in the field of e-commerce has led retailers to adopt different strategies
to engage users and guide them through the digital buying process. Some retailers use …

Purpose E-commerce companies use dark patterns to manipulate customer decisions to
survive in the crowded online market and make profit. Although some online customers are …

More and more decisions are made on screens. Digital nudging attempts to guide users'
decisions on these screens. One relevant application area of digital nudging are customer …

Digital nudging in information systems has become widely prevalent to guide consumers
during online decision-making. However, while nudging is about improving the decisions …

Dark patterns, aka deceptive designs, have become prevalent in the online environment. In
this paper, we examined how dark patterns and knowledge of them impact user experience …

Dark patterns–design interfaces or features that subtly manipulate people in making
suboptimal decisions–are ubiquitous especially in e-commerce websites. Yet, there is little …

This paper examines the increasing use of dark patterns in digital interfaces and the
concerns they raise for consumer protection. Dark patterns are user-interfaces that confuse …