Decision neuroscience suggests that there exists a core network for the subjective valuation of rewards from a range of different domains, encompassing the ventral striatum and regions …
The subjective values of choice options can impact on behavior in two fundamentally different types of situations: first, when people explicitly base their actions on such values …
DV Smith, JA Clithero, SE Boltuck… - Social cognitive and …, 2014 - academic.oup.com
According to many studies, the ventromedial prefrontal cortex (VMPFC) encodes the subjective value of disparate rewards on a common scale. Yet, a host of other reward factors …
A key focus of current research in neuroeconomics concerns how the human brain computes value. Although, value has generally been viewed as an absolute measure (eg …
T Brosch, D Sander - Frontiers in human neuroscience, 2013 - frontiersin.org
Value plays a central role in practically every aspect of human life that requires a decision: whether we choose between different consumer goods, whether we decide which person …
Little is known about the neural networks supporting value computation during complex social decisions. We investigated this question using functional magnetic resonance …
Everyday choice options have advantages (positive values) and disadvantages (negative values) that need to be integrated into an overall subjective value. For decades, economic …
Rapid advances have recently been made in understanding how value-based decision- making processes are implemented in the brain. We integrate neuroeconomic and …
There is a growing consensus in behavioral neuroscience that the brain makes simple choices by first assigning a value to the options under consideration and then comparing …