Methods and apparatus to generate corrected online audience measurement data

DR Morovati, J Cao, DU Shah, N Chachra - US Patent 10,380,633, 2019 - Google Patents
Methods and apparatus to generate corrected online audience measurement data are
disclosed. An example method includes determining a corrected audience count of …

Systems, methods, and articles of manufacture to measure online audiences

JR Oliver, HF Stackhouse, PC Doe, Q Tang… - US Patent …, 2020 - Google Patents
Methods and apparatus to monitor media content at a content display site are described. An
example method includes assigning a first set of weights to each of a plurality of panelists …

Methods and apparatus to utilize minimum cross entropy to calculate granular data of a region based on another region for media audience measurement

M Sheppard, J Sullivan, P Lipa, A Terrazas - US Patent 9,800,928, 2017 - Google Patents
Methods and apparatus to utilize a minimum cross entropy to calculate granular data of a
region based on another region for media audience measurement. An example method for …

Methods and apparatus to measure audience composition and recruit audience measurement panelists

D Nelson, MR Alla - US Patent 9,936,249, 2018 - Google Patents
Methods and apparatus to measure audience composition and recruit audience
measurement panelists are disclosed. An example media device includes a memory …

Methods and apparatus to utilize minimum cross entropy to calculate granular data of a region based on another region for media audience measurement

M Sheppard, J Sullivan, P Lipa, A Terrazas - US Patent 10,091,547, 2018 - Google Patents
Methods and apparatus for calculating granular data of an audience of a target region. An
example method includes utilizing minimum cross entropy to apportion aggregate …

Methods and apparatus to estimate media impression frequency distributions

M Sheppard, Y PengFei, J Sullivan, P Lipa… - US Patent App. 15 …, 2018 - Google Patents
Methods and apparatus to estimate media impression frequency distributions are disclosed.
An example method includes logging a plurality of requests in a database, the plurality of …

Methods and apparatus to estimate deduplicated total audiences in cross-platform media campaigns

KN Rao, WR Waldron, NS Ha, BJ Kline… - US Patent …, 2019 - Google Patents
Methods, apparatus, systems and articles of manufacture to estimate deduplicated total
audiences in cross-platform media campaigns are disclosed. An example method includes …

Methods and apparatus to estimate population reach from marginal ratings

M Sheppard, J Sullivan, E Murphy… - US Patent App. 15 …, 2018 - Google Patents
Methods, apparatus, systems, and articles of manufacture are disclosed to to estimate
population reach from marginal ratings. An example apparatus includes an interface to …

Methods and apparatus to estimate population reach from marginal ratings

M Sheppard, J Sullivan, E Murphy, MD Morgan… - US Patent …, 2022 - Google Patents
Methods, apparatus, systems, and articles of manufacture are disclosed to to estimate
population reach from marginal ratings. An example apparatus includes an interface to …

Methods and apparatus to share online media impressions data

A Seth, BR Shivampet - US Patent 10,027,773, 2018 - Google Patents
Methods and apparatus to share online media impression data are disclosed. An example
method includes receiving, at a database proprietor, a first request from a client device, the …