Blockchain revolutionizes entrepreneurial and marketing capabilities in health tourism

A Sarhadi, M Akbarnia, L Bagh Shirin, HK Daronkola… - Anatolia, 2023 - Taylor & Francis
The benefits of blockchain technology in the tourism industry have increased tourist
satisfaction by enhancing security, eliminating existing intermediaries, and improving …

[HTML][HTML] Identifying and Analyzing the Barriers to Blockchain Adoption in the Tourism Industry by Using the Cross-Impact Matrix

MR Fathi, A Khosravi, F Esmaeel Beigi - Tourism and Leisure Time, 2024 - tlj.usc.ac.ir
Blockchain technology can revolutionize the tourism sector by providing innovative
solutions. One of the most important requirements for adopting any technology is to identify …

Conceptualizing blockchain in tourism consumer experience: implications for tourism marketing

S Kathuria, U Tandon - Global Knowledge, Memory and …, 2023 - emerald.com
Purpose Digitalization, financial technologies and the internet have rapidly advanced the
business ecosystem posing a disruptive threat to how operations are fundamentally …

Applicability of Blockchain Technology in Egyptian Hotels

AH Abdelkawi, MA Salama - Journal of Tourism, Hotels and …, 2022 - journals.ekb.eg
AbstractPurposeThis research aims to evaluate the Perceptions of Egyptian hotel Managers
towards the applicability of blockchain technology using the TAM model. Design/approach …

[PDF][PDF] Factors Influencing the Acceptance of Blockchain Technology in the Tourism Industry

D Christou, I Antoniadis, V Saprikis - The International Conference …, 2023 - library.oapen.org
This study investigates the acceptance of blockchain technology in the tourism industry,
focusing on the role of intention and trust in influencing its acceptance. Through a literature …

The use of blockchain technology in marketing: advantages and barriers

BB Oymak, İ Kazançoğlu - … İktisadi ve İdari Bilimler Fakültesi Dergisi, 2021 - dergipark.org.tr
Blockchain technology becomes more and more important and offers great benefits to
marketing. Blockchain technology fosters transparency, protects consumer data, increases …

Effects of the blockchain technology on human resources and marketing: an exploratory study

DC Coita, MM Abrudan, MC Matei - Strategic Innovative Marketing and …, 2019 - Springer
The paper aims to highlight some effects of the Blockchain Technology on Human
Resources and Marketing of the organizations in the twenty first century. Blockchain is …

[PDF][PDF] Impact of blockchain technology in enhancing customer loyalty programs in airline business

S Udegbe - Int. J. Innov. Res. Adv. Stud, 2017 - ijiras.com
In today business world, companies have accelerated the use of Blockchain technology to
enhance the brand recognition of their products and services. Company believes that the …

Perception of Hotel Staff Towards Blockchain Integration In Tourism and Hospitality Sector

BK Nair - Uluslararası Ekonomik Araştırmalar Dergisi, 2021 - dergipark.org.tr
Tourism and hospitality sector is experiencing an unprecedented change with the
integration of technology. Blockchain and blockchain-related applications are among these …

Blockchain Technology in Tourism Management: Potentialities, Challenges, and Implications

CMQ Ramos - Blockchain Technology and Applications for Digital …, 2021 - igi-global.com
The tourist activity realized early on the advantages in the adoption of technology for the
performance of its activities. With the emergence of the technological environment provided …