This study delves into the effectiveness of digital marketing strategies in promoting local
agricultural and food products in Romania, certified with European Union quality schemes …

In the last few years, following a number of food crises, quality assurance systems have
been widely introduced into the European agri-food sector. Customers' growing quality …

The European Union's (EU's)'quality'policy for agriculture offers producers a scheme for the
certification of regional speciality food. Certification conveys a wide range of signals to both …

Consumers are increasingly turning their attention to the quality and origin of products that
they consume. European Union (EU) quality schemes are associated with a label, which …

At this point in time, quality assurance schemes are becoming increasingly popular in the
food industry and agricultural sector [Schiefer & Rickert, 2004; Hatanaka et al., 2005; …

The need for adequate systems to guarantee the quality of food products has become more
and more obvious in recent years. As a consequence, not only in Germany but throughout …

Food certifications guarantee food quality and reduce information asymmetry regarding food
between consumers and producers. There are numerous certifications that facilitate global …

As no study on attitudes towards local food has compared “organic” and national quality
scheme consumer segments, this study aimed to provide further insights and clarifications …

At this point in time, quality assurance schemes in the food industry and the agricultural
sector are becoming increasingly popular. The International Food Standard (IFS) is one of …

This study analyses European consumers' awareness and determinants of use of PDO, PGI
and TSG labels in six European countries (Italy, Spain, France, Bel-gium, Norway and …