Although experiencescape has been gaining increasing scholarly attention, there is still a
lack of a comprehensive and multi-dimensional scale that can be used to assess destination …

Recent experience-centric management theory stresses the quality of the interaction
between the consumer and the company as the key contributor to the creation of value. The …

Both academic researchers and marketing practitioners have recognized the major
importance of destination experiential value. However, subjective and personal nature of …

Purpose Bitner's (1992) concept of servicescape has received widespread academic
attention, resulting in many conceptual and empirical studies. By scanning the servicescape …

Tourism experience is a genuine source of destination attractiveness and long-lasting
competitive advantage. Understanding the main drivers of the tourist experience in …

The rapid development of Hanfu tourism in Chinese communities encourages destinations
to create a Hanfu-themed experiencescape. However, the phenomenon of Hanfu tourism …

Based on the conception and dimensions of experiencescape proposed in a recent work,
this study develops and validates a six-dimension scale of experiencescape in the context of …

Purpose The purpose of this paper is to reinforce the experiential paradigm from which
academics and practitioners currently explain consumer decision making in touristic …

Tourism research has flourished over the last decade, providing novel insights and
deepening the literature on destination branding and tourism experiences. Consequently …

Academics over the past two decades have paid considerable attention to tourism and
leisure experiences, examining its different dimensions (Quinlan Cutler and Carmichael …