The impact of the implementation of crm strategy on consumer behaviour

MD Miguel, CF Crespo - Polish Journal of Management Studies, 2023 - yadda.icm.edu.pl
Currently, firms are trying to improve customer relationships by investing in CRM strategies
to gain a competitive advantage and influence consumer behaviour. The current study …

THE IMPACT OF THE IMPLEMENTATION OF CRM STRATEGY ON CONSUMER BEHAVIOUR.

MD Miguel, CF Crespo - Polish Journal of Management …, 2023 - search.ebscohost.com
Currently, firms are trying to improve customer relationships by investing in CRM strategies
to gain a competitive advantage and influence consumer behaviour. The current study …

[PDF][PDF] The impact of the implementation of crm strategy on consumer behaviour

MD Miguel, CF Crespo - Polish Journal of Management Studies, 2023 - bibliotekanauki.pl
Currently, firms are trying to improve customer relationships by investing in CRMstrategies to
gain a competitive advantage and influence consumer behaviour. The currentstudy …

THE IMPACT OF THE IMPLEMENTATION OF CRM STRATEGY ON CONSUMER BEHAVIOUR

MD Miguel, CF Crespo - Polish Journal of Management Studies, 2023 - pjms.zim.pcz.pl
Currently, firms are trying to improve customer relationships by investing in CRM strategies
to gain a competitive advantage and influence consumer behaviour. The current study …

[PDF][PDF] THE IMPACT OF THE IMPLEMENTATION OF CRM STRATEGY ON CONSUMER BEHAVIOUR

MD Miguel, CF Crespo - POLISH JOURNAL OF …, 2023 - publisherspanel.com
Currently, firms are trying to improve customer relationships by investing in CRM strategies
to gain a competitive advantage and influence consumer behaviour. The current study …

THE IMPACT OF THE IMPLEMENTATION OF CRM STRATEGY ON CONSUMER BEHAVIOUR

MD Miguel, CF Crespo - Polish Journal of Management Studies, 2023 - pjms.zim.pcz.pl
Currently, firms are trying to improve customer relationships by investing in CRM strategies
to gain a competitive advantage and influence consumer behaviour. The current study …