With the advent of web 2.0 websites, the impact of customers on each other's purchasing decisions has increased, and this has changed the decision-making procedure, attitude, and …
S Qu, Y Zhang, Y Ji, Z Wang, R Geng - Systems, 2023 - mdpi.com
Online customer reviews (OCRs) are the real feelings of customers in the process of using products, which have great reference value for potential customers' purchase decisions …
J Qin, M Zeng, X Wei, W Pedrycz - Journal of the Operational …, 2024 - Taylor & Francis
As an essential information resource, online reviews play an important role in consumers' decision-making processes. To solve the product ranking problem through online reviews …
J Qin, M Zeng - Information Sciences, 2022 - Elsevier
Online reviews play an important role in consumers' purchasing decisions. However, many online reviews confuse consumers when they wish to make a purchase but lack experience …
X Fu, T Ouyang, Z Yang, S Liu - Applied Soft Computing, 2020 - Elsevier
Mining online reviews has become an important means of identifying consumer behavior and the innovation direction of products. However, it is difficult for both producers and …
Online product reviews have significant impacts on consumers' purchase decisions. To support consumers' purchase decisions, how to rank the products through online reviews is …
M Guo, X Liao, J Liu, Q Zhang - Omega, 2020 - Elsevier
Multiple criteria approaches can assist the product manager to know the consumer preferences in the context of e-commerce. Consumer preference analysis explains what …
Machine learning frameworks categorizing customer reviews on online products have significantly improved sales and product quality for major manufacturers. Manually …
Online product reviews contain valuable information about customer requirements (CRs). Intelligent analysis of a large volume of online CRs attracts interest from researchers in …